This is a collection of promotional material produced by Encounter Overland for its range of expeditions starting in 1964. The collection also includes brochures promoting Himalaya Overland/Sundowners Overland tours from 1983. Each of these types of material has been grouped together on this page.
Newspaper Advertisements – Encounter Overland expeditions were first advertised in the major British newspapers. Newspaper advertising continued throughout the years Encounter operated. Samples of these advertisements are included here, starting with an advert for the first Encounter Overland expedition in 1964.
Encounter Overland brochures – This is (probably close to) the complete set of Encounter Overland brochures – starting with the earliest brochures sent to people responding to the early newspaper advertisements for the expeditions, through to the glossy brochures of later years for display in travel agents.
Brief Encounters brochures – For a time Encounter Overland produced stand-alone pamphlets for shorter expeditions known as Brief Encounters. These expeditions were later included in the main brochures.
Brochure Inserts – sometimes separate inserts were included in brochures to give a bit more information about recent events at Encounter Overland.
Dates & Prices pamphlets – Some times separate Dates & Prices pamphlets were produced, although in later years this information was included in the main brochure.
Nomad Life – These pamphlets were produced mostly by the Encounter Overland office in Johannesburg to promote the expeditions. There is a copy of one Nomad Life produced in Kathmandu.
Promotional Films – Encounter Overland produced a small number of promotional films. The earliest film, To the Roof of the World, filmed on a 1968 Asia overland by filmmaker Mike Casey, has been lost but was used in the early days in promotions for Encounter Overland. The two films which have survived include Good and Dusty shot on the first South and Central America expedition in 1972/1973; and The Planned Wilderness, a film about East African wildlife (including the Mountain Gorillas) was filmed in 1982 on an Encounter Overland East African safari. Also included is the slide show of an Africa northbound expedition shown on promotional evenings which has been converted to a short film.
Interviews and Presentations – Encounter Overland’s founder and Managing Director Tony Jones did a promotional tour of Australia in 1992. He gave talks to travel agents, was interviewed by Australian travel journalist Derek Taylor and appeared on the Steve Vizard Show, a television talk show.
Posters, Stickers and Flyers – Various stickers, flyers, posters and calendars including a slightly risque Calendar produced in 1994 are displayed here.
Himalaya Overland and Sundowners Overland Brochures – These are brochures produced for Himalaya Overland and Sundowners Overland tours.
Brochures for Encounter expeditions operated by Dragoman – Lastly, there are the four Encounter brochures produced by Dragoman after it took over the Encounter name in 2001 and operated Encounter branded adventures alongside its own product.
These are samples of newspaper advertisements placed in major United Kingdom newspapers. These advertisements appeared in newspapers probably on average around five out of every seven days. (Apart from 1964 and 1967, click on each image then scroll down to see multiple advertisements.)
|1968 and 1969 Newspaper Advertisements||1970s Newspaper Advertisements|
|1980s Newspaper Advertisements||1990s Newspaper Advertisements|
Encounter Overland Brochures
Encounter Overland 1960’s Brochures
|1968 – Reconnaissance Expedition to High Atlas and Sahara||(undated) – Expedition to High Atlas and Sahara||(undated) – Special Easter Vacation to the High Atlas & Sahara|
|1969 – Trans-Sahara Expedition to the Yankari Game Reserve, Lagos, the Upper Reaches of the Niger and Timbuktu
(expedition did not eventuate)
|1969 – Reconnaissance Expedition to South Africa
(A departure date of 11 October 1969 is advertised, but the first Africa expedition actually departed
31 January 1970)
|1970 – 2nd Trans Africa Expedition (departure 21 November 1970)|
Encounter Overland 1970’s Brochures
Encounter Overland 1980’s Brochures
Encounter Overland 1990’s Brochures
Encounter Overland 2000’s Brochures
Dates and Prices
|1980 UK£||1980 US$||1983/1984 A$ NZ$|
|September 1990 to 1992 (UK£)||1992 to 1993 (AU$)||1992 to 1993 (UK£)|
|1993 / 1994 (UK£)||1994 / 1995 (UK£)||1996/1997 – South China Sea to the Roof of the World|
Films and Slideshows
These films have been transferred from celluloid to VHS tape and then digitised so they are not high quality.
|South & Central America Reconnaissance Expedition
This film was made on Encounter Overland’s South & Central America Reconnaissance Expedition which started in December 1972.
(This version of the film includes footage of the shooting of Swedish cameraman Leonardo Henrichsen on 29 June 1973 in Santiago. A version without this footage was shown at promotional events.)
The Planned Wilderness
|Trans-Africa Slide Show
The slideshow used to promote the Africa Overland showing scenes from a northbound expedition.
Flyers Promoting Film Evenings
|1977 – Johannesburg||1977 – January to March – San Francisco||1977 – March to June – San Francisco|
|1986 – Australia|
Interviews and Presentations
These films were made on a 1992 promotional tour of Australia by Tony Jones.
|Tony Jones talking about Encounter Overland with Australian Travel Journalist, Derek Taylor (1992)|
|Tony Jones talking to Australian travel agents about Encounter Overland (1992)|
|Tony Jones appearing as a guest on the Steve Vizard Show (1992)|
Posters, Stickers, Flyers, Calendars etc
Posters and Stickers
This is a collection of the various stickers and posters Encounter had over the years.
Himalaya Overland and Sundowners Overland
These are the Himalaya Overland and Sundowners Overland brochures which have surfaced so far.
If anyone holds copies of other brochures dating from the time Encounter started operating coach overlands either under the Himalaya Overland or Sundowners names please get in touch using the information on the Contact page.
(from 2001 – operated by Dragoman)
These are the four brochures produced by Dragoman after it took over the Encounter brand name in 2001.